Truth About FSBO
First of all, what is
FSBO = For Sale By Owner. (pronounced "Fizz-bo")
When property owners try to sell their property without representation
a qualified professional.
after reading this webpage,
you decide that you'd like to
try to sell your property without professional representation,
If you are in Miami-Dade or Broward Counties,
we'll send you a FREE video,
we will advertise your property on our website FREE,
and we will even take digital photos
of your home that you can use FREE.
Why would we help you FSBO?
Firstly, we may have a buyer who is looking for exactly what you're
And as professionals, we are always interested in
knowing as much as we can about the markets we sell.
Secondly, if you're looking to sell your property,
chances are that you'll need an agent
to help you find a new home.
Even if you're moving out of state,
we can help you find a reputable agent
wherever you're moving.
Thirdly, we also know that
90% of FSBOs eventually list with an agent,
and honestly, we would like the opportunity
to be your Realtors of choice in the future.
No Obligation.No Pressure.
A close look at "For-Sale-By-Owner"
(FSBO) data from NAR's 2006 Profile of Home Buyers and Sellers
Each year a small
army of home sellers throw caution to the wind and “go it alone” — without the assistance of a licensed
real estate professional.
band of risk-takers, ventures into the land of pricing, marketing,
screening, scheduling, showing and paperwork, with the goal of saving
some money. It's often an experience they find less than rewarding.
The numbers (if not
the sellers) tell the story.
In 2006, just 12
percent of sellers chose the FSBO (“For Sale By Owner”) route, down
from 13 percent the previous year, according to NAR’s 2006 Profile of
Home Buyers and Sellers. This is down from about 20 percent in 1987.
But more telling than
the decline in FSBOs is the fact that 40 percent of all FSBOs sold
their homes to someone they knew prior to the transaction. This means
that only 7 percent of all home sales are open market FSBO
transactions. The rest are simply unrepresented sellers in private
From NAR's 2006 Profile
of Home Buyers and Sellers
Eighteen percent of FSBO
sellers indicated that preparing the home for sale was the most
difficult task when selling without the assistance of an agent,
followed closely by understanding and performing paperwork (16 percent)
and selling within their desired time frame (15 percent).
As for profit — after all is said and done, FSBOs don’t always come out
with fatter wallets. Again, the numbers tell the truth.
Homes sold with the help
of a real estate professional in 2006 sold on average for 32 percent
more than FSBO sales. The median FSBO selling price in 2006 was
$187,200, compared with $247,000 for agent-assisted transactions.
COMMON FSBO DIFFICULTIES
- Offered at the WRONG PRICE.
- Overpriced and lose valuable time, effort, and
- Underpriced and lose valuable equity.
- FSBO Websites
- 'Free' sites often sell their mailing lists to
- Most sites charge listing fees that vary from just
few dollars to thousands of dollars, but provide little traffic or
- Many sites are poorly marketed, which means it's
a buyer will ever find your property in the first place.
- Marketing (newspapers, open house events, showings,
- Time consuming
- Often ineffective
- Frequently results in unqualified buyers and 'tire
- Typical Results
- 90% eventually list with a Realtor
- Only about 14% actually sell by owner
- Transaction Problems
- Personality conflicts between buyer and seller
lead to problems or litigation.
- Maze of paperwork required to complete a sale.
- Inexperienced buyers or sellers may pay unnecessary
- Property defects and problems are often not
disclosed in FSBO transactions.
- Title/deed errors can lead to long-term
and even foreclosure (tax liens, mortgage liens, clouded title, etc).
Something else to consider...
Most buyers are already working with real estate agents because
so is generally free for them.
Many buyers have a pretty good idea what they want and don't want to
weeks driving around potential neighborhoods or digging through the
By working with a real estate agent, they get the benefit of having a
show them an area, point out important things they might otherwise
give them information about the neighborhoods, schools, laws, and
help them negotiate a good deal for their purchase, help them wade
the piles of paperwork, plus walk them through the closing process and
certain everything that needs to get done actually gets done.
Exposure sells houses.
You want to expose or market your home to as
people (specifically qualified buyers)
as possible in the fastest time possible, right?
More Exposure = More Potential Buyers
More Potential Buyers = More Offers
More Offers = Better Sales Price
So how do you get more exposure?
Market your property more.
Typical FSBO Marketing Includes:
a Yard sign
a few newspaper ads
maybe an ad on a FSBO site or two
Click Here for
typical 6% marketing plan
Can you sell your property on your own?
Yes, of course. The real question is whether
not you really want to do so.
Can you and your family afford to waste valuable time
money testing the market and trying things on your own?
- If your answer is no, then contact us now
to request a Free Seller Consultation.
- If your answer is yes, let
us know. We will be happy to put you on our mailing list and
you weekly ideas on how to help you sell your property. We'll
rent you a TALKING
HOUSE if you're interested. Pssst - ask about our FREE
Why would we help you
Firstly, if you're looking to sell your home, chances are that you'll
an agent to help you find a new home. Even if you're moving out
we can help you find a reputable agent wherever you're moving.
Secondly, we also know that 90% of FSBOs eventually list with an agent,
honestly, we would like the opportunity to be your Realtors of
in the future.
Looking for a New Home?
Ask us about
about buying a FSBO?
INFORMATION BUYERS SHOULD KNOW
ABOUT "FOR SALE BY OWNERS.
When you are in the market to purchase a home, there is a lot to learn
the process. Review our process
how to purchase a home in Florida.
You should also understand some
the hidden risks when considering purchasing a home by a "For Sale By
(FSBO or Unrepresented Seller) without a Aqualand Realty Florida sales
The Unrepresented Seller most likely has not received a thorough
Market Analysis on their home from a professional Realtor or Appraiser.
the seller's pricing is often inflated and speculative. Typically, the
Seller theorizes that pricing can always be reduced and consequently,
the home. If you are not represented by a Aqualand Realty sales
who is a local market specialist possessing valuable up-to-date market
chances are that you will more than likely overpay for the home.
The Seller's Disclosure is the seller's divulgence, to the best of
knowledge, of the physical aspects of the property. This includes
categories such as condition of land, structural condition, plumbing,
electrical, any additions and remodeling of the property. Seller's
is mandatory in many states; however, a written Seller's Disclosure is
in most states. Unfortunately, Unrepresented Sellers do not provide a
Disclosure Statement unless the Buyer is knowledgible about the
in advance or is represented by a Realtor.
Aqualand Realty Residential Real Estate has found through experience
disclosure in writing is the best way to clearly communicate the
aspects of the property. The Seller's Disclosure reduces uncertainty
misunderstandings thus giving buyers confidence and peace of mind when
on a property. Your Aqualand Realty sales associate can assist with
a FSBO fill out this company form to assist you prior to making an
to purchase the property.
Purchasing a home is one of the biggest investments you will ever make.
is important to have the proper representation for this life-changing
A professional Aqualand Realty sales associate can represent you in all
negotiating the best price, terms, conditions, inclusions, exclusions,
and area information. When you purchase directly from an Unrepresented
as an Unrepresented Buyer, no professional representation is provided.
Quite often, Unrepresented Seller transactions fall through because of
personality conflicts, overzealous demands by either buyer or seller or
emotional ties to the property. A Aqualand Realty Buyer's Agent acts as
"non-emotionally involved third party" who can help work through all
issues. The Agent can also be present for the home inspection and help
all the details of the transaction.
Us What You're Looking For.
Is your home a
TALKING HOUSE ?
Realtor Contact Information:
Branon A. Edwards, e-PRO
Licensed Florida Realtor®
Jelena Direct: 786-417-4911
Branon Direct: 786-417-4910
Private Fax: 786-524-5747
Aqualand Realty, Inc
8359 Stringfellow Road
Saint James City, FL 33956 USA
Thank you for the
to EARN your business.
|Copyright 2004-2007. All
Branon A. Edwards, Miami, Florida.
No part of this website may be reproduced without express written
from Branon A. Edwards.
Realtor is a registered trademark of the National Association of
Aqualand Realty, Inc is a Licensed Florida Real Estate Brokerage.
e-PRO is a professional designation of the National Association of
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Branon A. Edwards and Jelena Panfilova are licensed
real estate agents with Aqualand Realty, Inc
with a primary office located on Stringfellow Road in Saint James City,
specialize in waterfront, luxury, and investment properties - Miami
Estate, Miami Beach Real Estate, Key Biscayne Real Estate, Aventura
Estate, Sunny Isles Beach Real Estate, Golden Beach Real Estate, North
Miami Beach Real Estate, Hallandale Beach Real Estate, Miami Shores
the Miami Design District Real Estate, Miami Arts District Real Estate,
Corridor Real Estate, and select neighborhoods like Bay Point, Di Lido
San Marino Island, San Marco Island, Rivo Alto, Miami Shores, and North
Village. We also focus on preconstruction investments such as new
highrise condominiums and other new construction.
The property information herein is derived from various sources that
include, but not be limited to, county records and the Multiple Listing
Although the information is believed to be accurate, it is not
and you should not rely upon it without personal verification.