STEPS FOR SELLING A HOME IN FLORIDA WITH Aqualand Realty
While almost 100,000 existing homes are sold each week nationally, the
process is not as easy for sellers as it was five or ten years ago. Surviving
in today's real estate world requires experience and training in such fields
as real estate marketing, financing, negotiating, networking and closing
- the very skills and expertise that are available from your professional
Aqualand Realty Sales Associate.
The home selling process typically starts months before a property is
made available for sale. It is necessary to look at a home through the
eyes of a prospective buyer and determine what needs to be cleaned, painted,
repaired, or discarded.
While part of the "getting ready" phase relates to repairs, painting
and other home improvements, this is a good time to ask yourself why you
want to sell. Outlined below are important steps in the selling process.
1. THE DECISION TO SELL - SELECT A
Aqualand Realty SALES ASSOCIATE
Selling a home is a significant matter. There should be good reasons
for the decision, such as a job change to a new community or the need for
more space. Your reason for selling can impact the negotiating process so
it is important to discuss your needs and wants privately with your Aqualand Realty sales associate.
2. SET THE PRICE - CREATE A MARKETING
PLAN - REVIEW SELLER'S DISCLOSURE STATEMENT
Many factors affect the price of a home: location, condition, and amenities
of a home, supply and demand, and real estate conditions in the local marketplace.
Your local Aqualand Realty sales associate will assist you in creating an
accurate market analysis on your home, so you will be able to develop a
realistic, competitive pricing strategy for your home.
Implementing the Expect More Full Service Home Marketing System will
be crucial to getting the most amount of money, in the shortest period of
time, with the least inconvenience to you. What differentiates Aqualand Realty
from other companies is our exclusive Customized Full Service Marketing Proposal,
which defines what truly remarkable service represents.
A written seller's disclosure has become a major part of a home sale
transaction in Florida. The Seller's Disclosure Statement is a form on which
the sellers describe, to the best of their knowledge, physical aspects of
the property. This includes numerous categories such as land condition,
structural condition, plumbing, roofing, electrical systems, and additions
or remodeling of the property. Aqualand Realty has found through experience
that a written disclosure is the best way to clearly communicate information.
It will reduce uncertainty and misunderstandings, thus giving buyers confidence
and peace of mind when negotiating on a property. As a company standard,
the Seller Disclosure Statement is provided for every Aqualand Realty residential
3. FIND THE RIGHT BUYER
When you list your property with Aqualand Realty, not just one, but
thousands of agents in Florida - and throughout North America - are working
to sell your home! Through unprecedented levels of exposure, marketing
and networking, we will create a demand for your home among targeted buyers
to find, fall in love with and purchase your home. You can be assured that
any buyer brought to your home will be pre-qualified to purchase your property.
4. PREPARE FOR THE SHOWINGS
A house that "sparkles" on the surface will sell faster than one which
is shabby, even though both are in the same neighborhood and structurally
sound. From experience, Aqualand Realty sales associates know that a "well-polished"
house is more appealing to more buyers and will sell faster and for a higher
price. Additionally, buyers feel more comfortable purchasing a well cared
for home. It gives them confidence that the owner has performed careful
maintenance on what cannot be seen during a showing as well as what can.
In preparing your house for sale, consider how much you should spend to enhance
the exterior of the home for curb appeal and the interior for appearance.
Ask your Aqualand Realty sales associate for a copy of Dress Your House for
5. THE PRESENTATION AND NEGOTIATION
When the time arrives for a buyer to make an offer on your home, the
typical protocol in Florida is for your sales associate to meet with you
before the buyer's agent arrives at your home or at your local Aqualand Realty
Sales Office. At times, in an extremely competitive market, a multiple offer
situation can arise. Typically, multiple offers can be presented to you
all at once, and then a blanket counter offer can be made. At that time your
agent will review strategy, price terms, conditions, closing date, inclusions/exclusions
and other pertinent issues in the offer. In addition, at this time it is
extremely important to review the buyers' Mainland Mortgage pre-approval,
or other pre-approval, to determine that they can afford to purchase your
Once a meeting of the minds has occurred between all parties, the official
signing of the contract proceeds..
6. THE CONTRACT
In Florida, it is typical to provide a $1,000 or more earnest money
deposit with an offer. Six original copies of the contract are created
by the Buyer's Agent for all parties to sign. Original copies are normally
available for the buyer, the buyer's closing agent, the seller and seller's
closing agent, and both real estate sales associates.
7. REVIEW AND ACCEPTANCE
In Florida, review is considered to be three business days. During this
time, discuss contract details regarding the sale with your Aqualand Realty
sales associate and your closing agent.
8. HOME INSPECTIONS - 2ND DEPOSIT - FOLLOW-UP MORTGAGE
APPROVAL AND CONTINGENCIES
Home inspections and a second deposit should now be provided according
to the terms of the contract. Home inspections are typically ordered within
10 business days. Any issues that arise as a result of the home inspection
should be discussed with your sales associate.
Your Aqualand Realty sales associate will assist in following up on
all contingencies that must be met. Survey, title search and title insurance
will be ordered by your settlement services company. Ask them to review
these items with you. A written mortgage commitment for the buyers takes
approximately 30 to 45 days.
9. THE WALK-THROUGH - THE CLOSING
In Florida, the buyers, along with their agent, will perform a "walk
through" of the home to ascertain that it has been left in "broom-swept
condition" and that items were not left behind that should have been removed
and that items agreed to in the contract have remained in place. Refer to
your contract of sale for specifics.
The closing typically occurs at the buyer's closing agent's office.
Both the buyers' and sellers' sales associates should also be present.
Remember to bring all extra keys and garage door openers. Typical costs
due at closing are closing agent fees, mortgage liens, mortgage cancellation
fee, realty transfer fee (rate fixed by sales price of property), adjustments
(either a credit or charge for tax, water, sewer, etc), Certificate of
Occupancy and real estate commission. This is not a definitive list. Please
your Aqualand Realty associate or closing agent for specific details.
10. THE MOVE - CONCIERGE SERVICES
Our Concierge Service has been designed to assist the buyer and seller
in every way imaginable. Before, during and after the sale you will have
a Concierge Service representative available to you.
Congratulations, you've just sold your home!
Ready to get started?
to request your Free Seller Consultation and Home
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